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How to add SEO to an Existing Website
For online business success, your website needs to be optimized for search engines. Strong SEO practices are key to ranking highly in web searches and finding exposure with new customers and clients. Keep in mind that search engines are constantly altering the...
Why Small Businesses Should be Using Cloud Hosting
Cloud hosting is a popular alternative to shared hosting. When small businesses are looking to create a strong web presence, a fast, secure website is an integral part of your success. One of the first decisions small businesses need to make when creating or updating...
What is Cloud Hosting and Why is it Useful?
When you’re looking to create a website for your business you’ll have to decide how your website will be hosted. Hosting refers to the servers that handle the “weight” of your site. It’s where all your website information is stored and impacts security and speed. For...
A Guide to Using SEO Keywords
Using SEO keywords or phrases in your web content is an integral part of generating a strong ranking for your site. Keywords are used by search engines with every user interaction. And search engines scour your web content for words or phrases that match. Your goal is...
Benefits of Working with Marketing Experts vs DIY Marketing
Every business owner knows that marketing is an integral practice for success. Marketing is how you build a customer base, get the word out about your business, and keep customers coming back. When considering your business marketing needs, you’ll need to decide...
The Importance of Social Media Marketing
Social media marketing is as important for business growth as traditional marketing practices. Platforms like Instagram, Facebook, and Twitter have become powerful influencers — especially with younger consumers. If your business isn’t utilizing thought-out social...
Why SEO Needs to be Ongoing
Search Engine Optimization (SEO) is the driving force behind a website or blog’s ranking in web searches. When creating or managing a website, it’s hard not to hear about SEO rankings and keywords. While creating a website with a strong SEO foundation is very...
Why You Need a Mobile Responsive Website
Having a presence online is an undoubtedly important aspect of running a successful business. But in an ever-changing technological world, it’s equally as important to cater your online presence for all visitors. A user-friendly website includes more than accessible...
Deciding Between an App and a Website
For businesses looking for an online presence, there are more options than ever before. Connecting with consumers no longer happens only in-person but instead through social media, email marketing, websites, and apps. As the technological world is growing and users...
Using a Digital Agency vs a Website Builder
When a business is looking to make a bigger footprint in the digital world, the first place to start is with a website. A website is the digital face of your business. It can draw consumers in, offer information about your services or products, generate leads, and...
Why Your Website Needs SSL
Business owners know the importance of curating and keeping a customer’s trust. You want them to trust your products or services to make a purchase, and extend that trust into the future so they come back again. With a brick and mortar business, building that trust...
Ending Net Neutrality – How Will You Be Affected?
It's uncertain exactly how the end of net neutrality will affect everyone, including small business owners. Everything you hear or read about the topic is, at this point, simply speculative and opinions. We should all keep in mind not to jump to conclusions, but...